{"id":26,"date":"2019-05-31T10:35:32","date_gmt":"2019-05-31T10:35:32","guid":{"rendered":"https:\/\/vwd-hosting.co.uk\/ebn\/blog\/?p=26"},"modified":"2020-07-04T11:15:35","modified_gmt":"2020-07-04T11:15:35","slug":"what-is-a-robust-networking-strategy","status":"publish","type":"post","link":"https:\/\/vwd-hosting.co.uk\/ebn\/?p=26","title":{"rendered":"What is a robust networking strategy?"},"content":{"rendered":"\n<p>When meeting new members, I always talk to them about my\ndefinition of having a robust networking strategy. The first part of this is to\nactually have a strategy, otherwise how can you know whether what you are doing\nis worth doing?<\/p>\n\n\n\n<p>For me this kind of strategy includes three types of\nnetworking:<\/p>\n\n\n\n<ul><li>Type 1: Cheap or free<\/li><\/ul>\n\n\n\n<p>These are held at various times of the day and may involve\nyou buying a drink, or paying a fee on the door, or may be free because of\nsponsorship of the event<\/p>\n\n\n\n<ul><li>Type 2: Relatively expensive, to very expensive<\/li><\/ul>\n\n\n\n<p>The type that, if you were to do it every day, or every\nweek, would be an expensive marketing tool. This type is almost always a sit-down\nmeal, perhaps once a month or less frequently, and again may have an element of\nsponsorship.<\/p>\n\n\n\n<ul><li>Type 3: Membership<\/li><\/ul>\n\n\n\n<p>When I meet someone networking and they say \u201cOh, I don\u2019t\njoin anything\u201d what I hear is \u2018hunter\u2019, and by this, I mean someone who is\nthere only for themselves. Whereas true networking is about building\nrelationships and being part of a give and take environment. Obviously, I would\nlike it to always be that people are members of <strong>ebn<\/strong>,\nbut if someone tells me they are a member of another networking company I know\nthat they have made a commitment to a company rather than just going to see\nwhat\u2019s in it for them.<\/p>\n\n\n\n<p>Why should there be this mix?<\/p>\n\n\n\n<p>There needs to be a mix of networking types because if you\nwant to meet a wide range of people and companies, and they only go to one\ntype, then you are never going to meet some of them if you only stick to one\ntype.<\/p>\n\n\n\n<p>Whatever you do, review your networking as you would any\nmarketing. I think the review should be based on the question \u201cIs it worth it?\u201d\nSome people talk about ROI and mean money. For me ROI can also mean learning\nsomething that assists my business, meeting someone who becomes a supplier and\nenables me to get on with my core business and building relationships who\nsupport me and my business. <\/p>\n\n\n\n<p>If you want more networking tips sign up at: <a href=\"https:\/\/ebn.uk.com\">https:\/\/ebn.uk.com<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Have fun.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"5472\" height=\"3648\" src=\"https:\/\/blog.ebn.uk.com\/blog\/wp-content\/uploads\/2019\/05\/Networking-strategy.jpg\" alt=\"\" class=\"wp-image-28\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>When meeting new members, I always talk to them about my definition of having a robust networking strategy. The first part of this is to actually have a strategy, otherwise how can you know whether what you are doing is worth doing? For me this kind of strategy includes three types of networking: Type 1:&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/vwd-hosting.co.uk\/ebn\/?p=26\" title=\"ReadWhat is a robust networking strategy?\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/posts\/26"}],"collection":[{"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26"}],"version-history":[{"count":4,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/posts\/26\/revisions"}],"predecessor-version":[{"id":118,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=\/wp\/v2\/posts\/26\/revisions\/118"}],"wp:attachment":[{"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vwd-hosting.co.uk\/ebn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}